AI Is Reshaping Agencies and Brent Weaver Is Building the Conversation at Vistara

Brent Weaver is the CEO of E2M, a company specializing in white-label digital services to help agencies scale through web development, digital marketing, AI solutions, and fractional account management. Under Brent’s leadership, E2M has expanded its offerings and now serves a global client base, empowering hundreds of agencies to grow profitably and confidently. A digital agency entrepreneur who started building websites as a teenager, Brent is passionate about connecting people and empowering business owners to achieve their dreams through technology.

 

https://www.youtube.com/watch?v=uA2goE9JspE

Here’s a glimpse of what you’ll learn: 

• [01:08] Brent Weaver shares how his teenage curiosity sparked a lifelong tech journey

• [06:08] Brent’s playbook for building diversified, scalable agency teams

• [08:29] How fractional account management unlocks agency growth

• [15:03] Business secrets to avoiding single points of failure

• [18:16] Ways E2M leverages AI to innovate agency services

• [34:46] An inside look at Vistara, the must-attend AI business conference

In this episode…

The way agencies are built and scaled is shifting faster than most leaders can keep up. With AI accelerating everything from operations to creativity, the real question becomes: how do you grow without becoming the bottleneck?

Brent Weaver believes the answer lies in rethinking how work gets done and who (or what) does it. Drawing from his experience as a longtime agency leader and ecosystem builder, he explains that AI isn’t about replacing people but expanding what’s possible, giving teams near-infinite capacity to execute. He compares it to having a tireless assistant that can scale instantly, freeing up human energy for higher-level thinking and creativity. The result is a new kind of agency model where growth is no longer capped by time but by imagination.

In this episode of Own Your Next, Jennifer McPherson is joined by Brent Weaver, CEO of E2M, to discuss how AI is transforming agency growth and operations. They explore why agency owners become bottlenecks, how fractional account management unlocks scale, and where AI creates new competitive advantages. Brent also talks about building community through Vistara and how leaders can stay ahead in an AI-first world.

Resources mentioned in this episode:

• Jennifer McPherson on LinkedIn

• Chickenango Marketing Solutions

• Brent Weaver on LinkedIn

• E2M

• Vistara | $100 Discount Code: OWNYOURNEXT

• Manish Dudharejia on LinkedIn

• Britney Muller on LinkedIn

• Andy Crestodina on LinkedIn

• Khushbu Doshi on LinkedIn

Quotable Moments

• "I can put something on my computer at my house, and then across the world, somebody could pull up that thing."

• "We want to help people achieve their dreams, and we want to help people achieve their life through these products and services."

• "If you have one person in a seat, you really have zero people because they won’t always be available."

• "There’s this amazing opportunity to learn and still a great chance to take a first mover advantage in the marketplace."

• "AI is never really too busy; we can just give it much more work, and it can scale instantly."

Action Steps

1. Identify and remove bottlenecks in your business: When leaders are stuck in execution, it limits growth and prevents the business from scaling effectively.

2. Leverage AI to expand capacity, not replace people: Using AI to handle repetitive tasks frees up time for strategic thinking and higher-value work.

3. Build systems with redundancy, not single points of failure: Ensuring multiple people or processes can cover key roles protects the business from disruptions.

4. Invest in specialized expertise instead of doing everything yourself: Bringing in focused talent allows for higher-quality outcomes and more efficient operations.

5. Take advantage of early adoption opportunities in AI: Acting during the early stages of innovation can create a strong competitive advantage in your market.

Sponsor for this episode...

Chickenango helps brands connect with their communities through thoughtful, strategic communication. 

Specializing in public engagement, branding, and messaging for sectors such as transportation, infrastructure, energy, and government, Chickenago turns complex projects into stories people can understand and care about. 

With decades of industry experience, their team builds trust through authentic storytelling and genuine collaboration. 

Discover how they’re making a difference at chickenango.com.

Powered by Rise25 Podcast Production Company